On Thursday evening, amid swirling speculation regarding an incident at Brown University, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.
Although it is by no means a perfect news source, her words resonated to many. It stands as one of the outlets where one can locate reality-based and largely trustworthy reporting – particularly during crises like the one taking place in the vicinity of a New Hampshire storage facility.
A Vulnerable State Amid a High-Stakes Tug-of-War
But the news network, now four and a half decades old, finds itself in a vulnerable position as two huge media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a major game of corporate ownership, instead of as a question of what serves the news-consuming public.
“This represents another instance of the deep structural problems with origins in decades of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It gets presented as a business story with powerful individuals as the protagonists, but there is hardly any discussion of the common good,” Pickard explained.
The Additional Layer: Political Influence
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has consistently labeled as perhaps his primary “fake news” foe.
Recall the chants of “CNN sucks!” at his rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is one reason why he appears to support Paramount Skydance, which has made a hostile bid.
He has grounds to prefer that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of Continued Uncertainty
Notably, if Netflix prevails, CNN and other cable outlets would first be separated into a standalone company. This might be a relief to many at the network, but it’s not exactly a safe harbor. That setup could set up CNN for another sale. It never ends.
According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by the government,” Wu stated.
The Fundamental Problem and a Potential Solution
No matter the outcome in this situation, the underlying crisis persists.
“Our current system is a highly structure that undermines democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Policy decisions – from the 1930s and 1940s – helped to foster this profit-obsessed monster, and revised policy decisions can fix it.
Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Overhaul is highly improbable now, but that doesn’t mean it will not happen in the future.
Measures that support independent news organizations, bolster local journalism, finance public media, and outlaw the accumulation of media power in very few hands are achievable – they are necessary for a healthy democracy.
When it comes to media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pawns in the newest acquisition battle.